Archive for the ‘Articles’ Category

Print your labels at home, or use a professional label printer?

Thursday, July 17th, 2008

If you are a really small volume user of labels, you may be wondering if it is best to have your own A4 sheet label printer at home to print labels, or pay for a professional to print their labels for them. At Mercian Labels , we have want what is best for you.

If you are happy with a very limited range of paper labels, and do ultra small runs lengths, then its probably cheaper for you to print your own labels.  This is fairly easy for black and white labels on paper rectangles, but gets a significantly more cumbersome when you want photographs, non standard shapes, or anything but permanent adhesives.

When you needs grow such that:

  • you are using higher volumes
  • you are getting significant wastage
  • you want a non standard adhesive or shape
  • you need variable information
  • you want better image quality

then the time has come to talk to us at Mercian Labels.  We have no minimum order quantities, and our label solutions are quick and cost effective.  When you’ve outgrown the desktop printer, or your time is better spent doing other things, come and talk to us!

Asset Labels For Identification

Thursday, July 17th, 2008

Asset identification labels are useful for so many different organisations, and here at Mercian Labels we have many people contact us asking for such labels. Asset labels have so many different uses, but they are commonly used to help organisations track their assets and deter theft of their property.  One common area of confusion we find with asset labels is what the best material to use for asset labels.

The variety of end use applications for  makes the correct material selection very important, as the surfaces vary considerably, from smooth glass cabinets to painted metal computer cases. The identification labels usually contain the asset number and other variable data such as a barcode and serial number. It is important that the labels are resistant to abrasion and solvents which are used in the environment.

A key feature of asset labels is that they are difficult to remove, to deter theft.  We consequently usually specify a top quality semi gloss white ultra destructible vinyl. Ultra destructible vinyl fragments into tiny pieces (which is called the “eggshell effect”) if anyone attempted to remove the label. This makes for a secure asset label that can be customised easily in small runs, and not only identifies the product, but deters theft as well.

Other security label materials can be used, but often do not give as permanent a mark as ultra destructible vinyls.

Such security labels are our speciality - please give us a call if you are looking for such products.

Label printing methods

Tuesday, July 8th, 2008

At Mercian Labels we have a variety of different label printing techniques, these include printing digital, hotfoil, thermal and flexographic labels. The different label printing options can result in confusion by our customers to what way would be best to print their labels. There is no right or wrong answer to this question as each label printing method has its own benefits.

For customers who have many different designs of labels but also has a tight budget, then digital label printing would more than likely be most suitable for them. Our digital label printers can print short runs of “process” colour labels, incorporating photographic images to be printed. Customers who choose to have their labels printed digitally have the benefit of not having to pay expensive block charges, and are able to have photographic type images on their labels without having to pay any extra costs.

Some people may choose to have their labels printed on hotfoil, as this allows people to have excellent quality labels with up to 6 spot colours. Hotfoil labels are excellent for brands who want to advertise their products it a cost effective way. With these labels you can have your own design, logo and text professionally printed onto papers, synthetics or transparent or clear materials with low origination charges. Customers also benefit greatly by the fact that they can have special size/shape requirements for their labels and do not have to pay hundreds of pounds for a cutter, which can occur if the label is very small or unusually shaped.

Thermal transfer printing may be the best option for some people who want barcode labels. Usually we produce either large or very small text barcodes, with simple logos, consecutively numbered labels. They are mainly used for industrial labelling applications such as tracking. The main benefit in getting Mercian Labels to print you barcode labels is that it is no longer in your hand as we will be doing all the hard work.

Flexographic label printing is another great method, though there are more limitations. Flexographic printing is mainly used for larger productions with simpler designs and colour combinations with up to 4 colours without special effects. The main benefits of flexographic label printing is that it is a economical printing method used for larger print runs as larger and faster machines are used. This printing method is usually chosen for industrial applications.

Letterpress and gravure label printing are still around, but more often used for specialist applications now.

If you want some free advice on what label printing method is best for your idea - drop us a line. Our advice is free, and we dont bite!

The Time It Takes To Receive Your Labels

Tuesday, July 8th, 2008

Here at Mercian Labels we often have customers enquiring how long it will take for them to receive their labels. We inform our customers that it is usually 2-3 working days before their labels will be delivered to them.

When delivering we usually use a next day carrier , although occasionally we do use the Royal Mail for small orders. There is always the option however for customers to come and collect their labels within working hours of our factory. We give customers the option to have their labels dispatched by a same day courier for an additional charge anywhere in the UK - we use City Link we we find to be the best for our type of goods and service levels our customers need.

When it comes down to turnaround time it does really depend on how complex the job is. Though with good communication with customers we can often produce work for dispatch within 24 hours by same day courier or timed carrier delivery. There is always a premium charge for this service which depending on the additional work involved and couriers, it is usually £50-£500 per job because of our usual 3-4 day disrupted production operation. It is important that customers do not ask for same day/next day delivery unless the requirement is urgent and they have the budget to help us meet their deadline.

We get very few complaints about our delivery times becuase we are so quick, but if you are really in a hurry, anything can be done, but it does cause disruption and we have to charge for this exceptionally quick level of service.