2D QR barcode labels used for a clever interactive marketing campaign
Posted by Adrian on Jan 24, 2010 in Labels | 0 comments Whilst out at a trade show today I bought a soft drink with this new marketing campaign on the label. I dont know if it was printed flexo or digitally, but it was unique enough to get me to use the 2D QR barcode reader on my Nokia e90 mobile phone, which redirected me to a unique website (only viewable on a WAP browser) for this specific marketing campaign. This sort of application is ideal for...read more